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News Summary

12/06/2007:
Media Corporation Consolidates Multiple Ad Server Solutions to ADTECH Platform
11/08/2007:
ADTECH Names New Head of Client Service
10/30/2007:
City portal meinestadt.de selects ADTECH to enhance its online ad management capabilities
10/24/2007:
ADTECH US Signs Music Social Site Haystack to an Ad Serving Agreement
10/08/2007:
ADTECH announces integrated ad serving platform; launches new behavioral capabilities
08/31/2007:
ADTECH UK & Ireland Expands with the Appointment of New Sales Manager
08/23/2007:
The Battle of the Browsers: Can Firefox win the fight for market dominance against Internet Explorer?
08/20/2007:
New Head of Product Management at ADTECH
07/19/2007:
ADTECH Establishing US Data Centers
06/04/2007:
IAB Awards ADTECH with International Seal of Quality
06/18/2007:
ADTECH Secures Videojug Contract
05/16/2007:
AOL Acquires ADTECH AG
05/21/2007:
Online Ad Serving Leader ADTECH Names Danny Choriki, VP Product Management and Support
05/10/2007:
ADTECH Analysis Reveals Online Advertising Click-through Rates are Falling
04/19/2007:
365 Digital Signs First ADTECH Client in Kenya
03/20/2007:
ADTECH Analysis Unveils Firefox Market Share as High as 30 Per Cent Across Europe
03/14/2007:
ADTECH Signs Agreement with ARTYSO
03/12/2007:
Top Management Expands at ADTECH
02/21/2007:
ADTECH Signs Exclusive Agreement With A&E Television Networks
02/07/2007:
ADTECH Reports Excellent Business Progress
01/22/07:
Online Advertising Leads to Supermarket Sales According to New Survey
01/19/2007:
TV2 new ADTECH ad serving customer
01/16/2007:
ADTECH Expands Its American Operations
31.07.2010
ADTECH Press Release

ADTECH Secures Videojug Contract


Online ad campaigns delivered by Helios IQ

06/18/2007, London, UK – ADTECH, global providers of ad server technology today announced that it has secured a contract to deliver online ad campaigns for VideoJug – the world‘s largest producer of instructional, informative video content.

With over 15,000 films on the website, and hundreds more added every week, VideoJug is the all encompassing video encyclopaedia of life. The site has seen impressive growth - since launch last September, over 4 million visitors have come to the site. Content is produced at the company’s three production studios in London, Los Angeles, and Southern Spain.

In order to meet growth demands and satisfy user requirements, VideoJug recognised the need for a more sophisticated method of advertising delivery. Steve Filler, Head of Commercial Operations at VideoJug comments: “We evaluated the ad serving offering of four organisations, and based on their industry knowledge and product suitability we appointed ADTECH. It was a good fit in that we wanted to work with an organisation that fully understood our fast paced business and could provide a flexible solution and good level of service. They basically demonstrated an excellent understanding of our needs and would help us to develop our commercial proposition. Additionally ADTECH were already experienced in delivering video content so we were confident that together we could build a successful solution.”

“The existing and credible video landscape market is small,” said Kit Desai, Managing Director for ADTECH UK and Ireland. “No-one else offers the level of useful and professionally produced content that VideoJug provides - we are proud to be working with them. The addition of our technology will help VideoJug to step up its game by providing its advertisers with a sophisticated method of campaign delivery and behaviour targeting – thereby ensuring that viewers are served relevant adverts and they have an even better experience across the site.”


ADTECH Press Contact UK
Nikki Alvey, The PR Network
Phone: +44 (0) 7973 354 706


About ADTECH
ADTECH AG is a leading international digital marketing solutions company. Its flagship product is the Helios IQ ad serving platform, a next-generation suite of applications which enables Web publishers to manage, serve and report on their online advertising campaigns. Helios IQ allows its customers to enhance efficiency, reliability and ROI in their online advertising businesses. Founded in 1998 and with customers in in more than 25 countries, ADTECH is an established leader in the online advertising industry.



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