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News Summary

07/21/2010:
IPC Media Renews Online Advertising Delivery and Support Contracts with ADTECH
06/23/2010:
ADTECH Survey: FIFA World Cup Impacts Web Reach
06/16/2010:
ADTECH Targets the Apple iPad
05/17/2010:
ADTECH Makes Sweet Music with we7
04/06/2010:
World’s Largest Skill Gaming Site Chooses ADTECH
03/18/2010:
ADTECH Implements New IAB Video Standards
02/08/2010:
Dotcom Media Sales Replaces Ad Server Technology for ADTECH
02/04/2010:
Global Sales Launch for ADTECH’s Analytics Solution
01/20/2010:
ADTECH Earns Media Rating Council Ad Serving Accreditation
01/15/2010:
ADTECH Appoints Former Bauer and Sky Digital Media Director
01/12/2010:
ADTECH Opens New Data Centre in Amsterdam Strengthening its Ad Delivery Infrastructure
01/11/2010:
ADTECH Expands Sales Team for Austria and Switzerland
01/07/2010:
Survey Unveils a Four Percent Drop in Market Share for Microsoft Browsers Across Europe
11/25/2009:
Leading Music and Lifestyle Title, Hot Press, Favours ADTECH for Multimedia Ad Delivery
11/24/2009:
Suhela Gremmel at the Helm of ADTECH’s International CRM Team
10/22/2009:
Teachers.TV Gets Top Marks for Advertising Delivery
09/21/2009:
ADTECH Analytics Signals the Way Forward for Ad Serving at ad:tech London
09/08/2009:
First Advertising Gets Creative with ADTECH
09/03/2009:
ADTECH to Provide Multimedia Ad Serving for Olive Media
09/01/2009:
Biggest TV Listing Site, TVGuide.co.uk, Gives ADTECH Top Billing
08/26/2009:
ADTECH Grows Internationally and Expands into Australia
08/05/2009:
ADTECH Launches New Analytics Solution for Ad Servers
07/29/2009:
Dirk Freytag to continue as CEO of ADTECH
07/13/2009:
ADTECH Names Lou Severine Head of U.S. Sales
06/18/2009:
Top Irish Recruitment Company, saongroup.com, Appoints ADTECH to Serve Online Advertising
06/17/2009:
ADTECH Appoints New UK Head Following Strong Customer Growth
06/04/2009:
RAWRIP Makes Sweet Music with ADTECH
05/21/2009:
Global Radio, the UK’s Largest Commercial Radio Broadcaster, Signs with ADTECH for Online Ad Delivery
04/29/2009:
ADTECH Extends Management Board Agreement with Erhard Neumann
04/16/2009:
Publishing Legend The Spectator Chooses ADTECH for Online Display and Video Advertising Support
04/08/2009:
Adsolutions reseller of ADTECH’s ad management solution
04/01/2009:
Survey Unveils a Softer Start for Internet Explorer (IE) 8
03/25/2009:
Continuity within the ADTECH AG Management Board as CTO Mark Thielen Extends His Commitment through 2010
03/17/2009:
Platform-A’s Milestone Transformation to ADTECH Allows Marketers to Deliver Ad Campaigns with Increased Speed and Flexibility
02/26/2008:
Gurgle.com Takes Control of Ad Serving
12/02/2009:
Irish Times Limited Completes Ad Serving Migration to ADTECH
01/08/2009:
ADTECH to Offer Online Ad Serving For Award-winning Publisher William Reed Business Media
11/25/2008:
ADTECH: 100 Billion Impressions Delivered Each Month
11/07/2008:
Nettavisen Gains More Advertising Space
11/06/2008:
Crunch DMC Rolls Out New Tracking and Monitoring Services for Recruitment Advertisers
10/06/2008:
Aftonbladet Partners with ADTECH to Gain More Advertising Space
10/03/2008:
ADTECH Congratulates Customers on AOP Award Wins
09/22/2008:
ADTECH First in Europe to Market with IAB Video Ad Standards
08/13/2008:
ADTECH Optimises Advertising Space for the Web Elite in Sweden
08/08/2008:
ADTECH to Offer Video Ad Serving For Online TV Entertainment Network reelkandi.tv
07/14/2008:
ADTECH Signs Agreement with Gannett for Online Ad Serving
05/27/2008:
ADTECH Wins More Than 50 Customers in Q1 2008
05/08/2008:
.Fox Networks Signs Global Contract with ADTECH for Advertising Delivery
05/06/2008:
Daft.ie Signs Contract with ADTECH to Strengthen Contact with Advertisers Through Improved Campaign Roll-out and Targeting Relationship
04/28/2008:
ADTECH Signs Exclusive Agreement with InteractiveMedia for Digital Ad Serving
04/10/2008:
ADTECH Expands Sales Team in Scandinavia
04/08/2008:
Survey Unveils Extent of Internet Explorer DominationAcross the European Browser Landscape
03/17/2008:
ADTECH Expands Management Board
03/04/2008:
ADTECH Strengthens its Agency Business
02/11/2008:
ADTECH Wins Slice of Pi Media Business
31.07.2010
ADTECH Press Release

IPC Media Renews Online Advertising Delivery and Support Contracts with ADTECH


London, UK – 21st July 2010 – ADTECH, a leading provider of ad serving technology and part of AOL Advertising, has today announced that leading consumer magazine publisher, IPC Media, has renewed its contract with the organisation. ADTECH will continue to provide IPC Media with online advertising delivery and support across the company’s hugely successful portfolio of websites – which reach out collectively to over 20 million online users per month.

Initially used by the IPC Inspire division alone, the company expanded its use of ADTECH across the rest of the business in 2007. Since then the company has developed its online offering and targeting capabilities significantly with ADTECH playing a key role in delivering ad campaigns.

“As we develop our market-leading portfolio of digital properties, the technology platform that underpins our service and offering is clearly very important. The renewed contract is demonstrative of our satisfaction with ADTECH and covers technology use, services and support“, said Harry Harcus, Director of Digital Advertising Operations, IPC Media.

“As we continue to develop our online advertising offering, we will work with ADTECH to ensure that our platform continues to meet the high level of performance expected by clients,” Harcus concluded.

Ken Parnham, Managing Director, ADTECH UK & Ireland said:  “The ad serving market is very competitive and it’s important to not only provide the functionality required both now and in the future, but also to develop supportive relationships with clients. IPC Media is a leader in its field and together we work to maximise the benefits our solutions have to offer. It’s a win-win situation all round.”


ADTECH Press Contact UK
Nikki Alvey, The PR Network
Phone: +44 (0) 7973 354 706


About ADTECH
ADTECH AG is an international supplier of digital marketing solutions and is AOL Advertising's ad serving platform. The company's flagship product is an integrated ad server solution that enables web publishers, ad networks, agencies and advertisers to manage, serve and evaluate virtually any kind of online advertising campaign including display, video and mobile formats. ADTECH’s solution differentiates itself from the competition through its scalable, enterprise-class infrastructure and user-friendly tools, providing users with increased efficiency, reliability and ROI for their online advertising business. ADTECH customers include major players like BSkyB, Hi-media, Gannett and Fox Networks. ADTECH AG is a wholly-owned subsidiary of AOL Inc.

About AOL
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL’s business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL’s owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL’s consumer offerings.



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