PRESS RELEASE
ADTECH Expands Sales Team for Austria and Switzerland
Sales expert Michael Sturm joins the team as Adserver Consultant
Dreieich - 11th January 2010 – ADTECH, a leading provider of ad serving technology and part of AOL Advertising, has today announced the strategic appointment of Michael Sturm as Adserver Consultant for Austria and Switzerland. Sturm will be based in Austria and his responsibilities include increasing ADTECH’s brand awareness and sales, developing new business and managing existing customer relationships in Austria and Switzerland such as Krone.at and the Swiss publishers NZZ and Ringier. The 42-year old has over twelve years of experience in online and marketing sales activities.
“My previous employer, EasyAd, used online advertising solutions from ADTECH so I had gotten to know the company and the fantastic team who supported us really well,” said Michael Sturm. “After many years as a customer, I am now part of the company myself and I look forward to the many challenges that lie ahead.”
Sturm moved to ADTECH from easyAd where as Chief Sales Officer he was responsible for sales development and worldwide expansion. Before that, Sturm held executive positions at adRom Media, a provider of Permission-Based-Marketing in Austria and Tradebutler.
Dirk Freytag, CEO at ADTECH, praised his new employee: “Michael possesses solid local market knowledge and a comprehensive technical background. We need this combination to continue to expand our presence in Austria and Switzerland. With this intensified commitment, we will successfully continue our clear growth curve and offer existing customers an even better service.”
A photo is available for download: Michael Sturm
ADTECH Press Contact UK
Nikki Alvey, The PR Network
Phone: +44 (0) 7973 354 706
ADTECH is an international supplier of digital marketing solutions and is AOL Advertising's ad serving platform. The company's flagship product is an integrated ad server solution that enables web publishers, ad networks, agencies and advertisers to manage, serve and evaluate virtually any kind of online advertising campaign including display, video and mobile formats. ADTECH’s solution differentiates itself from the competition through its scalable, enterprise-class infrastructure and user-friendly tools, providing users with increased efficiency, reliability and ROI for their online advertising business. ADTECH customers include major players like BSkyB, Hi-media, Gannett and Fox Networks. ADTECH AG is a wholly-owned subsidiary of AOL Inc.
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL’s business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL’s owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL’s consumer offerings.
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